Anchorman 2.
Stay classy.
I let Steve borrow my sunglasses today (Taken with instagram)
Federer vs. Roddick (Taken with instagram)
Michael Margolis clarified the UI and the elements Steve Jobs took issue with: The new UI shouldn’t come as a surprise to anyone. There is a clear effort at Apple to make everything match the look and feel of their popular iOS products – starting with Lion and increasing momentum with Mountain Lion. To be clear – he didn’t like the original grid. This was before the iPhone was popular and before the iPad even existed. Given that the iPad is far more successful than the AppleTV, migrating the AppleTV to look more like the iPad was probably a very smart move – even if some of the users of the old UI don’t prefer the new one.
Why Netflix Is Smart
I wasn’t surprised to read that Netflix claims 50 to 60 percent of their traffic is from users streaming TV shows as opposed to movies (or 80% depending who you ask). The reality is that Netflix has always had a horrible online streaming catalog. Most of the time when I login to watch a movie I can never find it and I usually end up renting it from iTunes. However, they have an amazing selection of TV shows that I never got into and would like to catch up on. That combined with all the documentaries available makes for a great service.
As long as its algorithms serve up something worth watching, even if it’s not the subscriber’s first choice, he or she will continue paying for and enjoying the service, the company believes.
This Wednesday Netflix will lose even more movies when their Starz deal expires. I won’t even notice (except when Casino was removed, I noticed that!). I’ll be too busy watching all the other TV shows in my queue. As long as the service keeps suggesting titles I want to watch I will remain a customer.
The genius move is what Netflix is doing now. They realize that TV is their future. The movie studios have priced them out and actually pushed them into the TV sector. By creating original programming they are more than just an online conduit for streaming. This puts them in the HBO category. Exclusive content is where its at. If Netflix is able to execute original programming correctly and keep all their costs in line I predict that they will have a very healthy catalog of original shows that will keep customers engaged. I could even see them selling original shows and licensing them. If they create great content the possibilities are endless. Netflix is smart because they can see the future unlike many sluggish companies and industries (ahem movie studios).
Good job big movie studios! Keep contributing to your own demise.
Source: The New York Times
